Qualitative Media AnalysisSage Publications, 1996 - 87 páginas In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. How to obtain, categorize, and analyze these different media documents is the subject of this entry in the Qualitative Research Methods series. Author David L. Altheide looks at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces. This handy volume, Qualitative Media Analysis, is ideal for students and professionals in research methods, sociology, communication studies, social theory, and political science. |
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Página 25
... newspapers , or advertisements , for example . Few people , how- ever , have this experience , but they can still do a first - rate job of document analysis . A substitute is to read one or two accounts of the document- production ...
... newspapers , or advertisements , for example . Few people , how- ever , have this experience , but they can still do a first - rate job of document analysis . A substitute is to read one or two accounts of the document- production ...
Página 44
... NEWSPAPERS , MAGAZINES , AND ELECTRONIC DOCUMENTS Qualitative analysis of documents follows the basic steps suggested in Chapter 3 , but there are variations due to accessibility of materials , com- puter facilities available for ...
... NEWSPAPERS , MAGAZINES , AND ELECTRONIC DOCUMENTS Qualitative analysis of documents follows the basic steps suggested in Chapter 3 , but there are variations due to accessibility of materials , com- puter facilities available for ...
Página 72
... newspapers and the leads of network news , at least at ABC . In each of the major newspapers examined , there was a larger increase in the word fear in headlines than in regular reports . One other point should be noted : Obtaining the ...
... newspapers and the leads of network news , at least at ABC . In each of the major newspapers examined , there was a larger increase in the word fear in headlines than in regular reports . One other point should be noted : Obtaining the ...
Contenido
Ethnographic Content Analysis | 13 |
Process of Qualitative Document Analysis | 23 |
Newspapers Magazines and Electronic Documents | 44 |
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accounts activities Altheide analyzed approach Arizona Republic audience member bar counter Chapter computer file conceptual coverage crime data collection Denzin descriptions develop discussed disk electronic emerge emphasis Ethnographic content analysis event example experience field notes focus formats gonzo justice grounded theory headlines hyperreality illustrate important information bases information technology interaction interpretation investigation involved Iranian hostage crisis issues January 15 Karen Burnes LEXIS/NEXIS mass media materials meaning messages Newbury Park newspapers Noriega numerous organization oriented peace perspective Photo popular culture precoded problems protocol qualitative data analysis qualitative document analysis qualitative research quantitative content analysis random sampling record refer reflexive relevant reports researcher's Sage segments selected semiotics significance social sources specific Step suggested tape television themes and frames theoretical sampling topic tracking discourse understand unit of analysis violence visuals word fear