Brazil: The Emerging Economic Boom, 1995-2005

Makron Books, 1995 - 116 páginas
Is your company ready to take advantage of the new growth cycle that is beginning in Brazil and should last the next ten years? Few Brazilian experts are as qualified to answer this question as the author of this book, Stephen Charles Kanitz. The original version of this book, written in Portuguese, became a best seller in Brazil only a month after publication. A Harvard MBA, Professor Kanitz is the editor of the Brazilian equivalent of Fortune 500, the 'Best and Biggest' yearbook published by Exame, Brazil's leading business magazine. As long ago as 1984, Professor Kanitz predicted the recession then awaiting the Brazilian economy. He is no intrinsic optimist. In this book, buttressed with masses of data, figures and examples, Professor Kanitz shows that the years of stagnation have been left behind. To take maximum advantage of this new economic boom, before competitors do, you must become aware that Brazil is ready for a new surge of growth, which will be similar in many respects to the 'economic miracle' of the seventies.

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